4min chapter

The Rich Roll Podcast cover image

Matthew Futterman On The Secrets of Speed & Endurance

The Rich Roll Podcast

CHAPTER

How to Turn the New York Times Sports Section Into Runners World

"I'm going to do everything I can to try and turn the New York Times sports section into runners world," he says. "We take a lot of crap from sort of traditionalist readers, yeah, fans of stick and ball sports when we do stories like that." He adds: "And then we take it seriously... And we don't want to turn off readers ... We want as many readers and subscribers as we could get"

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