The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business cover image

673: Boost Your Sales With Problem-Aware Content Creation

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

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The Importance of Focusing on the Customer

I love how you focus on the customer and the pain point because that is what they relate to. When our marketing becomes about the features, it's less relatable to the person. I'm always looking at what are my customers asking for? What do they want to see? "It makes such a difference if you have someone that you can relate to on the website"

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