2min chapter

Traction cover image

How to Use Data Feedback Loops to Build Massive Moats with Tomasz Tunguz, Redpoint Ventures

Traction

CHAPTER

Leveraging Your Product as a Sales of Otian

The biggest ip os and most successful companies of the last decade have been product led companies, from slack to drop box to zom. The idea behind p l g is get users to use the products, use the data to figure out how which ones were going to be big customers. And then focus all the energy of the sales team on only talking to people who've come in through the product.

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