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#004 – Succeeding in a Crowded Market by Building a Niche Business with Garrett Dimon of Sifter

Indie Hackers

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Marketing Isn't the Only Thing That Really Moved the Needle

i don't think there was any one em kind of thing that really was powerful. Iou sat the daring fireball ad, and we spent 25 hundred dollars on it. It got us probably 30, 30, fivecut s. And that was only moving the needle because you've got ahundred customers. E, i think the problem is, it's a healthy balance, right? You want to be improving your product, but you still need to do marketing.

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