3min chapter

Data Driven cover image

Lauren Tickner on Strategies for Building a Personal Brand

Data Driven

CHAPTER

How to Automate Your Email Marketing

Frank: We have three different segmentations in our email list and in all of our contacts so that we notice that the right message to the right people. One of the trends that we notice is that the best clients that end up staying with us for the longest is they've watched two case studies before they join. Frank: So I have a tech nerd like you on my team looks at this stuff to try and automate more and to also try and notice trends.

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