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#131: Annie Young-Scrivner, CEO of Wella – Surround yourself with different perspectives

How Leaders Lead with David Novak

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How to Be a Successful Leader

I worked for Craig Weatherup and he taught me a lot. He said, one of the things he told me is, your derailleur will be your strive to be perfect. You know, when I was at Pepsi, there was this incident with syringes and people put some syringes in some Pepsi cans. And it was a major issue that we had to handle well with the press. Now your last role at Starbucks was you, I believe you were the global leader of digital and loyalty. What are some practical things every brand can do to create a bond and loyalty with their customers? Be true to your brand.

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