Laughter is a primal human dynamic that has existed for a very, very long time. One of the simplest and most powerful things that we can do to create a culture of levity is notice these offers,. And when we find them, yes and them. We wrote a book called civilized to death about what we can learn from comedy.
Humor is no laughing matter. It inspires innovation, strengthens relationships, disarms tension, and makes you look smart. Seriously. Stanford professors Jennifer Aaker and Naomi Bagdonas say the recipe for professional success and personal fulfillment is to lighten up, pack a little levity in your briefcase, and start living your life on the precipice of a smile. In today's episode, they dig into the neuroscience of laughter, share tips for crafting the perfect joke, and help Rufus improve his comic chops.
(This episode first aired in April 2021.)
---
• Download the Next Big Idea app to hear the full Book Bite for "Humor, Seriously": nextbigideaclub.com/app