How to Build a Brand That Makes You Confident

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We think we need these things to be happy, and then once we get them, we tend to then want more. Ino dan pink would say, if your idea of happiness is a certain inch flat screen t v, you're playing a fool's game. Once we have that thing, we're going to metabylize the feelings of delight and thrill until it becomes sort of ordinary and part of our everyday experience. But confidence really comes from within, and it comes from successful repetition of any endeavour. It really doesn't come from outside stimuli unless you are engaged in that stimuli on a regular basis or feel predictively that you will be able to do it.

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Twitter/IG: @RyanHawk12 https://twitter.com/RyanHawk12

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Debbie Millman has been named “one of the most creative people in business” by Fast Company, and “one of the most influential designers working today” by Graphic Design USA, Debbie Millman is also an author, educator, curator, and host of the podcast Design Matters.

Notes:

Visual Storytelling is the art of using language and images to convey a narrative account of real or imagined events.
How to make an effective presentation? You must know it thoroughly. Practice, rehearse. Get to the point where you can let it flow when you're in it.
- Don't just read what's on the slide. Use at most one sentence. Use images to help reinforce your message
"Life is so difficult when you don't know what you're talking about."
Ideas are easy... Strategies are hard. You need to understand that a presentation is a performance.
Teaching forces you to learn your topic. If you want to learn about something, sign up to teach others about it.
“I once read that the definition of insanity is doing the same thing over and over and expecting different results. I fundamentally disagree with this idea. I think that doing the same thing over and over and expecting different results is the definition of hope.”
“A brand is simply a set of beliefs. And if you don't create a set of beliefs around your products or services, well, you stand for nothing - you have no values and no vision.”
“Actually - and ironically - people aren't really interested in a new brand form or flavor as much as they are interested in how a brand can change, impact, or improve their lives. They want brands around them that make them feel special and provide some social cache or confidence.”
Interviewing is like a game of billiards. Each question should leave you in a position to hit the next shot/ask the next question. Be overprepared so that you can flow in the moment.
- "You have to listen and really focus on the person."
- Research everything
Courage and confidence - The reps lead to confidence. Confidence leads to courage.
Branding --“Branding is a deliberate differentiation.” Brands aspire for consistency.
"You can't metabolize regret." -- Go for it.
At age 50, Debbie came out... And felt so much freedom from it
“Don’t edit your hopes and dreams before you can ever attempt them.”