#19 - WHOOP CEO Will Ahmed on optimizing human performance
The Joe Pomp Show
00:00
How Do You Think Nike Has Succeeded or Not?
Fip bit's a good example because i think they reached distribution at scale. But you mentioned earlier, nike tried awarable. Under armor has tried a bunch of things, rebakaditas. These companies spent over a billion a couple billion dollars on these products but none of them were really ultimately that successful or have lasted throughout time.
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