Planting Trees Is a Good Thing

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Five farms have been brought up by companies that are going to plant sica spruce as close togther as it will possibly go. This isposly factory farming treesand there has work done that more carbon is released in ploughing the land than the trees will ever sequester. But i think, as with everything, you know, there's acynical tive, which is just, we've ticked the box and that's it. There's the less silical perspective, which is, we know thit's important. We need to do something. And so i think now's the time for more of those conversations, and they are happening, and they're

In a world where governments are failing on all levels, can regenerative business be the change we need to see in the world? Can the new wave of meaningful work create the sense of coherence and community and connectedness to the earth that we need to take us forward?

Nathalie Nahai is host of The Hive podcast, author of two books, international speaker and consultant with businesses big and small. Her clients have included Unilever, Google, Accenture and Harvard Business Review, among many others.

Her most recent book, 'Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience', opens up worlds of business where profit is not the only motive, where psychological safety, meaning and solidarity are core business values and businesses are learning to walk their talk. In a world where government is failing so completely to address the many crises of our time, we spent an hour discussing whether business can fill that gap, and if so, how? When it is such a huge part of our lives, when the entire neoliberal model seems to be predicated on a cycle of wage-slavery followed by meaningless consumption, can work bring us back to balance with ourselves, each other and the ecosystems of which we are an integral part?

Links:

Nathalie's website: https://www.nathalienahai.com/
Business Unusual: https://wordery.com/business-unusual-nathalie-nahai-9781398602212/
Values Map: https://thevaluesmap.com/
B Corps UK: https://bcorporation.uk/
B Corps EU: https://bcorporation.eu/
B Corps Global (US) : https://www.bcorporation.net/en-us