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Lessons From Exiting Three Private Label Brands With Afolabi Oyerokun

Ecomm Breakthrough

00:00

How to Innovate Your Products

We have a very simple rule. We look at what selling was doing so well, I would go back to the drawing board and say we could do a lot better than this because we're creative people. So we know these products are doing so good, but they're boring,. You know, they could take more, they could, they could use more lives. The ones that are doing good once most will keep them, will scale those up or if they still never pick up, we'll just cancel them.

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