Marketing Smarts from MarketingProfs cover image

A Playbook for Marketing-Led Growth: Amrita Mathur on Marketing Smarts [Podcast]

Marketing Smarts from MarketingProfs

00:00

The Nirvana of Marketing Lead Growth

Amareta: "I think it's the journey, not the destination" She says setting realistic expectations is a very important part of marketing lead growth success. Amareta and her team are focused on improving win rate from 20% to 22%. They also want to improve deal size from 9,000 per month to 11,000 each month.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app