Nikhil Devnani: Uber, Driving into an Autonomous Future
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Navigating Competitive Waters: Uber's Evolving Strategy
This chapter explores Uber's competitive landscape as it faced rivals like Ola and Didi while diversifying its offerings such as Uber Eats. It highlights the transition from aggressive growth tactics to a focus on profitability post-pandemic, along with the strategic importance of pricing and operational efficiencies. The narrative also examines the potential of subscription services and advertising as new revenue streams to enhance Uber's market position.
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