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Episode 020 - How to Sell UX Research with OOUX
The Object-Oriented UX Podcast
How to Create a Relationship Battleship for Email Redesign
The first step is to make a matrix with your objects. Then start asking the team about every potential relationship. So for our email redesign, we might end up in discussions about something like, can a saved response have attachments or what if a contact is also the author of a newsletter? That becomes more intuitive, just makes more sense to the user, but also serious innovation.
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