The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified cover image

31. The Pitch (David Brown)

The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified

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The Importance of the Pitch in Attracting Investors

This chapter discusses the origins of Techstars, the importance of the pitch in attracting investors, and the characteristics they look for in startups they invest in. It also covers key elements of a pitch deck and the expectations they have when evaluating applicants at Techstars.

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