How to Write Emails People WANT to Read (and That Make You Money) with Bobby Klinck
The Art of Online Business
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How Do You Keep Track of the Stories That You Use in Your Emails?
Rick Steves: I recently had Jude Charles on the podcast here and we talked all about storytelling. How do you keep track of the stories that you use in your emails? And then how do you decide, oh, I'm going to tell this story today? He says he doesn't collect stories in advance but it's because his strength is pulling them from memory. steves: You have to figure out what are the messages or lessons that you are going to want to communicate to your audience.
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