The Sleeping Barber - A Business and Marketing Podcast cover image

SBP 012: The Laws of Marketing with, Dr. Nicole Hartnett

The Sleeping Barber - A Business and Marketing Podcast

CHAPTER

How Do We Build Longevity?

As marketers, our most important role that we have for our organizations is how do we build longevity, right? And i think, and maybe this wherewoud love or opinion on, is, how can we as marketers, manage and protect that identity for the long term? Is there a colsnots version of, here's your marketing one to build longevity for the next hundred years. Or it's a little more complicated than that.

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