The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business cover image

615: Building a Product-Based Business that Can Survive Any Season

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

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Is There a Need for More Focused Promotions?

When it comes to products for me, the biggest needle drivers are when we really focus on some sort of campaign and it doesn't have to be a sale or discount. The idea is like, how do you drive that scarcity? Oh, there's a limited amount of these. Get them now. That brings up something that this made me think of and I've actually had product-based businesses from time to time in the past.

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