The New Music Business with Ari Herstand cover image

The Business of Hit Songwriting With Bonnie McKee

The New Music Business with Ari Herstand

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Finding Joy in the New Music Business

This chapter explores the importance of joy and audience connection in today's music industry, highlighting the role of social media platforms like TikTok. The speakers advocate for a shift from traditional success metrics to a more personal and fulfilling approach to creativity and career satisfaction.

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