
NDA in Cannes '25: Terry Kawaja, founder and CEO of Luma Partners
New Digital Age
00:00
Navigating the Future of Digital Marketing
This chapter explores the transformation in digital marketing due to the decline of third-party cookies, as the industry adapts with innovative solutions. It emphasizes the rise of influencer marketing, particularly among journalists, and offers tips for leveraging opportunities at major industry events like Cannes.
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