25min chapter

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Gregorys Coffee: From Bean to Dream - [Business Breakdowns, EP.186]

Business Breakdowns

CHAPTER

Expanding Horizons: Coffee and Culinary Fusion

This chapter explores the transformation of a coffee business as it branched into the food sector, facing challenges and adopting innovative strategies in product development. Emphasizing the importance of authenticity and team culture, the discussion reflects on balancing staple items with dynamic offerings that resonate with customer preferences. Additionally, it highlights the evolution of marketing and the perception of coffee-making as a prominent art form, akin to fine dining experiences.

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