The Brand Called You cover image

Exchanging knowledge, expertise, and connections | Elaine Lum MacDonald, CEO, Knowledge Impact Network KIN

The Brand Called You

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Connecting Knowledge with Social Ventures

This chapter explores the innovative process of linking knowledge partners to social ventures through a structured selection and matching system. It highlights the mutual benefits of this collaborative engagement while addressing key challenges faced by social enterprises. Additionally, it emphasizes the importance of accountability, sharing knowledge, and the transformative impact of partnerships on social ventures.

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