The Northern Star

It comes down to what is the company building and how developers factor into that sales cycle, right? So if you want to talk about a platform company, so you're talking about a Slack or a Discord, as we said, the ultimate goal there is that developers build an application on top of that platform. That's a decision that's very driven by the developer, right? Like, it might be a company that's building that application, but the choice to implement against Slack is probably very driven by a developer. And so in that case, you can, you know, that metrics like number of developers reached are slightly more impactful and powerful because the developer has an outsized impact on