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How to Sell a Business | Ep 385
The Game w/ Alex Hormozi
How to Get a Sales Teaser Out to 500 People, Right?
Once you've got audited financials, once you've got a SIM, which is like this 100 page plus thing of really in depth of the financials and the story. A certain percentage will sign NDAs, which is not as close agreements because then it's anonymous. From there, about half of those, you'll do kind of like management presentations. And then you sign the LOW, and then you go through the diligence process and then you close,. That is how these sales numbers break down. If you've talked to 10 people, then lo and behold, you probably are not gonna get a good number, right?
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