4min chapter

The Best One Yet cover image

🤓 “Revenge of the Clusters” — Nerds’ candy innovation. Reddit’s 42% surge. American consumer confidence?

The Best One Yet

CHAPTER

The Surprising Rise of Nerds Clusters

This chapter delves into the extraordinary success story of Nerds Clusters, which skyrocketed from $40 million to $700 million in six years. It contrasts the innovative candy's development with prior market hesitations, highlighting the unique engineering that fueled its viral popularity.

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