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61. Courage, Ambiguity, Belonging and Data: How to Design Your Communication for Success
Think Fast Talk Smart: Communication Techniques
Creating Opportunity in a World of Unknowns
Ambiguity is the topic of our time, and people have strong discomfort with how can we design our communication in a way that creates calm. Not all our communication should be ambiguous, particularly if you say the c d c and your communicating mask mandates are something you need to be exceptionally clear. By creating space, we allow people to kind of see themselves and what we're saying. We're not necessarily telling them how we think they should react to that. So many ways.
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