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Will Page on streaming pricing, music's revenue 'pie' – and why the global record industry is more local than ever

Music Business Worldwide

CHAPTER

The Impact of Localization on the Music Industry

The research was carried out with the help of a number of data providers. It looked at charts across Europe and found that globalization was more prevalent in bigger markets. In Holland, we know that Dutch language hip hop has been huge, but release schedules matter. But yeah, the main one from the snapshot is the larger markets seem the biggest effects of localization.

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