Who Owns the Data? with Keith Jones, GTM Systems Lead at OpenAI
10/10 GTM
00:00
Innovative Stakeholder Engagement in B2B Decisions
This chapter explores a novel method for collecting and synthesizing requirements from various stakeholders involved in purchasing decisions. It highlights the use of AI and screen recording to enhance vendor evaluations objectively while minimizing biases. The discussion emphasizes effective communication strategies that respect stakeholders' time, fostering collaboration and clarity in decision-making processes.
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