Models of Desire

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"If we see ourselves as models for desire for other people, it makes us an exemplar," he says. "We can't shirk the responsibility that we have to what our friends and colleagues want." The most important thing i think we can do is simply a finding a model, and putting one in front of them - if that has a positive effect, then we'll go from there", he adds.

Is there really a straight line between you and the things you want in life? Entrepreneur and educator Luke Burgis goes deep on how understanding mimetic desire can help you better connect the dots between where you are now, and where you want to go. Burgis breaks down the theories behind mimetic desire and the teachings of René Girard, why all of our behaviors are imative, why we desire things we don’t need, and why this all leads to missing out on aspects of life that are far more meaningful and valuable. Burgis has co-created and led four companies in wellness, consumer products, and technology. He’s currently Entrepreneur-in-Residence and Director of Programs at the Ciocca Center for Principled Entrepreneurship, where he also teaches business at The Catholic University of America. He is also the author of Wanting: The Power of Mimetic Desire in Everyday Life.

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