19min chapter

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Hafta 500: Revenue models for news, content creators vs journalists

NL Hafta

CHAPTER

Evolving Revenue Models in News Media

This chapter explores the changing landscape of revenue models within the news industry, comparing traditional advertising with digital strategies and subscription models. It examines the historical influences on media, including Nehru's role, and the challenges independent media faces in maintaining diverse reporting amid audience segmentation. The discussion highlights the need for innovation in journalism to address corporate influence, audience expectations, and the tension between free access and quality content.

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