The Future of Lift and Pear to Pe Right

Ahno: How much has your experience with lift, watching them compete in ating one time was 30 times the size of lift? Ahno: Look, these things are very hard to built, and they're always long odds. And i think that, you know, in the list case, it wasn't as a great market and a very kind of difficult competitive situation,. But we had a great team, and,you know, the great team can get you out of that.And so and licke, i also think that  the other big lesson about it is, you now, culture matters, and who the company is kind of reflects through the brand.