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How Microsoft, Amazon, and T-Mobile use big bets to build durable businesses

GeekWire

CHAPTER

Making Bold Moves in Business

The chapter discusses the importance of bold moves and big bets in business, emphasizing the need for calculated risks and strategic decisions. It explores examples from companies like Microsoft, Amazon, T-Mobile, and SpaceX that have made transformative bets leading to success. The conversation also delves into the strategic shift towards placing big bets in adjacent markets for sustained growth.

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