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How MLS, Apple can maximize Leo Messi’s time in America — and a discussion about NBA Finals and Stanley Cup Final viewership
Sports Media with Richard Deitsch
The Future of MLS
MLS has a great opportunity to make every one of his games an event. It's almost like what NASCAR and Formula One try to do. Whether that can be done, you know, Inter Miami versus like Toronto FC on some random Saturday is the challenge.
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