Keys To The Shop : Equipping Coffee Shop Leaders cover image

RoR # 21 : Data, Community, and the Art of Roasting w/ U.S. Roasters Champion Andrew Coe of Elevator Coffee

Keys To The Shop : Equipping Coffee Shop Leaders

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Balancing Feedback and Craft

This chapter explores the significance of customer feedback in the coffee roasting industry, emphasizing the delicate balance between personal style and consumer preferences. It discusses the role of data collection and analysis, highlighting key aspects like first crack times that can enhance roasting decisions. Additionally, the chapter underscores the importance of networking and communication among coffee professionals, encouraging new roasters to seek guidance and share experiences for continuous improvement.

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