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458: Growing a Pipeline of Prospects with Tyler Suomala

Business of Architecture Podcast

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How to Develop and Mature a Pipeline

A pipeline is almost like a backlog of potential work for you and your firm. It's this built up potential of possible clients, of potential projects that you can be pursuing in the hopes they will eventually become work at your firm. So it was what would be his advice then to practice that's looking to expand their pipeline? How would they begin, what would be some of the first steps that they would be needing to take in order to develop and mature a pipeline?

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