How to Find Success in Business by Identifying the Gap Between Supply and Demand

If you want to find success in business, you have to identify where there is a gap between supply and demand. This could happen with a very specific product or service that you offer. It may be a style that that you offer with your wedding services that the current market doesn't have enough supply, but there is a demand. A lot of our paper goods provider stationers who are showing up on the day of the event to handle the paper goods for the planner. The minute money exchange hands, it's financial transaction, and that changes things.