#109 - Mistakes B2B marketers make with data, with Neil Hoyne, author of Converted: The Data-Driven Way to Win Customers' Hearts
FINITE: B2B Marketing Podcast for Tech, Software & SaaS
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The Data Driven Away to Wincuster Eshearts
Nal, thanks again for shoring your time. I thinki came into the subject thinking it would be fairly tactical, dates a driven stuff. And i think it ecally much more than that. In simes ofa i guess i look at organizational structures and people ind processes and change. There's a tone of great advice you shout there for not just embracing data as an organization, but i guess, tackling any kind of complexity or problem or big project. So, yes, fantastic advice. You can also find me to lov your thoughts, your criticisms, unlinked in, where i'm especially active.
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