The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

#99: Why Partner Marketing Is So Hot Right Now, ABM Tactics, and $100k+ Salaries (with John Short, Founder & CEO Compound Growth Marketing)

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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The Power of Partner Marketing and Building Relationships

This chapter explores the benefits of aligning with other brands and the impact of partnering with well-known companies. It discusses the value of co-branded webinars, collaborations, and the cost-effectiveness of promoting through LinkedIn. The importance of building relationships offline for marketing and the potential growth opportunities it brings are also emphasized.

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