I try to tap into areas for example if someone's hesitant to take a certain risk but they know that it's the right risk to take so we'll start with that I'll say tell me about times you've taken risk in the past where you felt similarly right. Once you kind of begin to reflect on history and look at when I knew in my gut it was right and I took the chance it paid off well now it's kind of looking silly, he says. He adds: "Fear holds a lot more detriment to our future in our own mind's eye"

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