So that's all to say that if you don't have an idea for a business, but you have this itch to get started on something, build your community first because they're going to tell you what you need to make, what product will be amazing for them, what problem you can solve for them, the service that they're dying for. And that's going to save you so much time and money in the long run. And finally, community, even if you don't build a product around it, is really, really valuable because lots of people don't know how to build community. So if you have an incredible thriving community, people are going to want to draft off that. And that can lead down so many roads, you can get acquired, you can have people who want to sponsor you or who want to pitch to your community or who want to just get in front of your community and they'll do that by, you know, trying to build a relationship with you. So you really have a lot, a lot of ways that you can move. You have so much freedom, as I said, when you focus on building community instead of an audience. And I know all my students are like, Michelle, you say this all the time, but it's true. When you have a community, you can do no wrong. You are setting yourself up for success. And you're also setting yourself up for a really rewarding, intuitive experience where you're leading with your heart and your intuition, your gut, as opposed to leading with ego, which would be building a super big audience, people who worship you, right? And again, no shade to audiences. We kind of need them, but more importantly, we need community. I would rather have a community of 500 people than an audience of 50,000 people because that 500 person community is just, it's exponentially valuable. So okay, now that I've convinced you that you need to build a community, how, how the F do you do it? Because we're really great at building audiences because we can throw money at the problem of building an audience, right? We can engineer that and we can do it in a way that's not organic at all, right? We can, we can fake it till we make it with an audience. Community is different. It has to be organic. It is like grassroots effort is building community. So how do we do that and not lose our minds and also make the best use of our time and energy if you're an intuitive business aspiring owner or owner or you're just someone who wants to bring people together in connection? Well, I'm going to tell you all the things that I did wrong. And I want to just like pull myself out of, I want to like step outside of myself for a second and say I did it. I made a lot of mistakes. I make a lot of mistakes all the time. Like I made a mistake like two hours ago and that's okay. That's part of being an intuitive person that's part of being an innovator and a visionary and a dreamer. You're going to make mistakes. And there are a lot of things that on paper look like the wrong choice that I made that works really intuitive that actually ended up being the right choice. So I want to give myself my younger self kudos because she did a lot of things to kind of be a rebel. And she also did some things because she really believed it was the, she wanted to do things differently than everyone else and ended up working out. So above all, I would say trust your gut and your intuition and also alongside that, I hope you can take some takes from some of my biggest mistakes and learn from them. I have a really long list of all the things that I did wrong. The first thing is I was too timid when I had the idea for holisticism three and a half, almost four years ago, it was kind of like muse like knocked on my forehead and was like, Hey, dummy, here's a great idea. Don't fuck it up. And then dropped holisticism into my brain. And I didn't know, I just woke up with this word in my, in my mind on my tongue. And it felt like the perfect word to describe my personal philosophy that I'd been searching for. I wanted to say, you know, I believe in living holistically and making decisions holistically. And the word holism exists, but it didn't really feel like the right definition of what I wanted to express. And so holisticism felt better. And then the more I thought about it, you know, it kind of sounded like holistic mystic realism. And those were all things that were part of my sort of then diagram of beliefs. I wanted to look at the world holistically, but I'm helemistic. And I'm also a realist. I love using intellect and I'm an optimistic skeptic, as I think you might know. So there we go. There wasn't this name. And I didn't know what I wanted to do with it. And I knew I didn't want to build a business. But I wanted to do something with this idea. So I thought, I'll start a newsletter. I'll start an email. And I will say, you know, past version of me, this is a win. We could put this as a W. Like, well done, because building an email list is one of the best things you can do.