
24: Newsletter as a Product
ADHD Founders
00:00
What's New in LamaLife?
LamaLife uses email octopus to segment its subscriber base into different groups so you can test stuff. So we did slight variations on the newsletter that went out just to see what could perform better. There's there was a lot of planning involved in terms of what makes sense for the user and then these different user groups, messaging everyone and then blog piece too for SEO. We were like, we did this perfect launch. We catered for all these different groups and we thought of all these different things. And then we made the panty type. Oh man, that's, that's awesome. I think ABC works too. Yeah. It's more than two.ABC works too.
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