Rinker and spotifi seem to be at completely opposite ends of the spectrum. Rinker does not have any massively popular podcast that you could sort of make exclusive to spotify and that would drive spotify subscriptions. Spotifi gets majorly into pod casting, which is a true headline. But it's really hard to so analyze what's going on unless you understand the fact that these two companies are completely different.
Ben and James discuss Spotify’s move into podcasts and integration and modularity in value chains.
Links
- Ben Thompson: Spotify’s Podcast Aggregation Play — Stratechery
- Ben Thompson: Lessons From Spotify — Stratechery
- Ben Thompson: Podcasts, Analytics, and Centralization — Stratechery
- Ben Thompson: The Future of Podcasting — Stratechery
- Ben Thompson: The BuzzFeed Lesson — Stratechery
Hosts
Podcast Information