The Rise of Data and AI in the Transformation of the E-Commerce Retail Ecosystem

Aasha: When I think about fraud, it's just tough. The amazing innovation of machine learning in AI is that you can detect patterns and then in real time decide if you should intervene at a rate that isn't possible in the store. So I try and look at that opportunity and how we approach it and then kind of shape our policies as a result of that. Aasha: What does it look like to get our data house in order to be able to be that nimble in our updating? Because, I'm sure you're aware, many retailers, they just don't even have these house of cards even built to pull from and draw insights from.