The Publisher Podcast by Media Voices cover image

RocaNews CEO Max Towey on rebuilding the younger generation’s trust in news

The Publisher Podcast by Media Voices

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How to Survive a Growing Email Audience

A Reuters report said that email was really quite unpopular for the sort of under 40s. We've been surprised at how many under 35s have come to email and I think we didn't place a lot of eggs in that basket early, but it turns out that especially news Interested young people who really want to go deeper that there is appetite for that. And so when you do get one that has a voice that feels personal and it's like your friend telling you the news It tells interesting stories and you know we try to build relationships with readers.

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