Sales Success Stories cover image

159: Don’t Create Noise, Break Through the Noise with Gong’s JC Pollard

Sales Success Stories

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Is It Discovery Is Everything?

I think the underlying problem that I've noticed is that we just lose sight of the fact that we have to have our buyer leave wanting to meet with us again. Do you actually measure and quantify the next meeting? Because I love that metric. Like it's one thing to have one meeting. That's great. But if you don't get another one, what's the point? Yeah. And we analyze that organization a lot. And like one of the most consistent themes with top performers was higher conversion rate from first call to second call. So they're huge about progressing people from that first call to the second call. You can maximize that all of a sudden your pipeline and your funnel just

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