Is There a Market for Micropreneurs?

The next step is obviously evaluating market, right? How do you actually figure out if it makes sense to look deeper into this market? And of course, we already touched on founders, right? Like we said, when the money is flowing into theirs, but or whatever, that's a good signal. But one cool example I was reminded of is what is was Rob Walling has in this book, starts small. If you can buy a full page ad in a magazine target at your market for less than $5,000, it's a great market for micropreneurs and bootstrappers.