When you're starting a company, you might have more of your time available than money and resources. But then whent you get funded, you have to be cutthroat about this an radically delegate stuff. This is why operational excellence can be such a catalist for your company. When you hire somebody who is grad at operations, they typically do 20 per cent of the organization's work. And then that enables my senior people to go something else with their time with their time....