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#23: Scott Belsky, Behance

From Start-Up to Grown-Up

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How to Merchandize Progress

I loved your book, the messy middle. What i took away so many things from it was this idea of merchandizing progress. Could you talk more about why that's so important? People felt most motivated and made more progress when they felt they had made progress. And so there was a bit of a chicken and egg thing associated with progress that i found very fascinating.

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