
21. Brand Mascots III - Aubrey Hates Tony the Tiger
Informed Attraction
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Food Mascots and Marketing Complexities
This chapter examines the intersection of food marketing and childhood, specifically highlighting the influence of cartoon mascots like Tony the Tiger and Chester Cheetah. It navigates the debates surrounding food advertising to children while also addressing broader issues within the food system, such as environmental impacts and monopolies. Through humor and personal anecdotes, the chapter reflects on nostalgic cereal experiences and the subjective nature of dietary choices.
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