
Nailing the Problem, Asking Great Questions & Overcoming Confirmation Bias with David Priemer, Founder of Cerebral Selling
10/10 GTM
Navigating Sales Communication Challenges
This chapter explores the complexities of communication in sales, examining alignment difficulties and essential resources for revenue leaders. It highlights the importance of adapting to market demands, particularly in the SMB segment, while addressing the challenges faced in convincing customers to invest during economic uncertainty.
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